Friday, December 18, 2009

Maintaining Your Online Network & Professional Presence

Now that you’ve learned how to navigate an online business/social network site and you’ve begun to build contacts, how do maintain your online presence and relationships?
At the risk of being repetitive, be careful of what you post into cyberspace. Can this be said enough? I see seemingly intelligent professionals, post things online that I’m positive they would not want an employer or professional contact to read. If you are marketing your skills as a professional in a certain field then you need to stick to that objective and insure that your online actions reflect your objective.

The online connections that you make may run the gamut, as do mine. Each contact is important, even if the contact is not a member of your chosen profession. You’ve probably heard of the fictitious 6 degrees of separation theory, but it is not so far fetched. Make sure to take time to maintain your professional relationships and do not just let them sit there on your list. Send them a brief message and inquire about them. Do this on a consistent basis and cultivate those contacts.


©2009-2010 YP Mazzulo

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